Last week WorldNet TPS launched a new corporate website. The new site has a modern look and feel, provides detailed information about the services provided by WorldNet and includes a partner’s section and a developer’s lounge. As well as an integrated twitter feed the new site also features a corporate blog. It's not yet clear if this blog will be used as a platform issuing press releases or if it will be used for discussions relating to online payments or a combination of both. Hopefully it is a combination of both :)

The new website contains a labs section that details research and experimental projects that WorldNet are working on. Currently there are four projects listed, two in particular I find interesting.

An iPhone Payments Library that allows developers to build credit and debit card payments into their iPhone applications. WorldNet will be hot on the heels of PayPal who recently released a beta version of their own mobile payments library to US merchants.

The Payments Analytics Application is a data visualisation tool that will allow WorldNet clients to view their payment data in real-time. Google Analytics and Statcounter are two useful tools for gaining an insight in your visitors browsing habits. Information gained from such analytic tools allow website owners to optimise their sites to best meet needs and expectations of their visitors. If the equivalent information could be provided about online payments in real-time then it could be very useful for Irish e-commerce sites.

I will be bookmarking the labs page so I can follow the progression of these projects.

Dave

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• WorldNet announce online payments iPhone app